Join us for this webinar where we will share the ten steps for
successful global content management and provide you with
insights why usability is a must have for a successful CMS.
Time:
7 - 8:30pm CET
6 - 7:30pm GMT
1 - 2:30pm Eastern Time
10 - 11:30am Pacific Time
Planning for Global Content Management: Ten steps to Success.
Presented by Ann Rockley, President, The Rockley Group
As products move beyond borders the need for global content increases and with that comes the critical requirement for global content management. Global content management allows you to:
- Ensure brand consistency
- Implement a global content strategy
- Manage content on a global basis
Management of a single site is a sometimes complex task, but management of multiple global sites is even more complex and requires a well through out plan, appropriate technology and clear processes.
Usability and CMS: Why are only parts of modern CMS being utilized?
Presented by Joern Bodemann, CEO, e-Spirit AG
Modern content management systems offer a lot of functionality but only parts of it are being utilized by the actual users. By using astonishing simple and very funny real world examples Joern Bodemann will show how the user expectation can be matched to software design for a successful content management strategy.
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