The FirstSpirit DXP: Inspiring Digital Experiences at Scale

The FirstSpirit Digital Experience Platform (DXP), offered through a SaaS or on-premises model, helps you engage customers and accelerate time to revenue with personalized, content rich digital experiences anytime, anywhere. The FirstSpirit DXP includes a hybrid headless CMS, AI-driven personalization and support for multiexperience and omnichannel marketing capabilities. Savvy marketers rely on FirstSpirit for personalized and synchronized content delivery across all channels to differentiate their companies and compel buyers to action. We call this the Digital Experience Edge.


Easy to Use

Our legendary usability empowers non-technical users to easily and intuitively manage content—without using HTML or valuable developer resources.



Differentiate your company and compel your users to action with personalized, content-driven experiences; all enabled by smart, data-driven decisions.


Enterprise Class

The FirstSpirit DX Platform was built for global businesses needing to simplify complex, distributed environments, in the cloud or on premises.


Omnichannel & Multiexperience

Deliver content-rich experiences that you can edit in-context on any channel with FirstSpirit's hybrid CMS with headless capability, Touchpoint Editing and AI-driven personalization.



While others claim deep CMS integration with leading commerce platforms, we actually have them. Add promotional banners, product teasers, shoppable images and videos, and user-generated content for an e-commerce edge.



We play nice with everyone. FirstSpirit is highly interoperable within any DX ecosystem with our flexible microservices architecture and API-driven interoperability, enabling rapid deployment and innovation.

Crownpeak is regarded as offering an agile, architecturally flexible platform with shorter time to value and strong interoperability with adjacent technologies.”

Gartner, Gartner 2021 Magic Quadrant for DXP

GROHE Case Study

See how GROHE is taking digital experiences to the next level across 60+ websites globally

Download the Case Study

An innovative platform for your unique business strategy

The FirstSpirit DXP helps you build a digital experience ecosystem that is 100% tailored to your company's business strategy for a digital experience edge.

We wanted to build a digital experience platform to suit our company’s global business needs, and FirstSpirit helped us accomplish that. The modular nature of the platform gave us the flexibility we needed to build a best-of-breed DX platform that greatly reduces development time while accelerating time to value.

Carlos Carvalho, Global Head of Websites for GROHE

Learn more about the FirstSpirit Digital Experience Platform

Request Demo