The FirstSpirit DXP: Inspiring Digital Experiences at Scale

The FirstSpirit Digital Experience Platform (DXP), offered through a SaaS or on-premises model, helps you engage customers and accelerate time to revenue with personalized, content rich digital experiences anytime, anywhere. The FirstSpirit DXP includes a hybrid headless CMS, AI-driven personalization and support for multiexperience and omnichannel marketing capabilities. Savvy marketers rely on FirstSpirit for personalized and synchronized content delivery across all channels to differentiate their companies and compel buyers to action. We call this the Digital Experience Edge.

Easy to Use

Our legendary usability empowers non-technical users to easily and intuitively manage content—without using HTML or valuable developer resources.

Personalized

Differentiate your company and compel your users to action with personalized, content-driven experiences; all enabled by smart, data-driven decisions.

Enterprise Class

The FirstSpirit DX Platform was built for global businesses needing to simplify complex, distributed environments, in the cloud or on premises.

Omnichannel & Multiexperience

Deliver content-rich experiences that you can edit in-context on any channel with FirstSpirit's hybrid CMS with headless capability, Touchpoint Editing and AI-driven personalization.

Commerce

While others claim deep CMS integration with leading commerce platforms, we actually have them. Add promotional banners, product teasers, shoppable images and videos, and user-generated content for an e-commerce edge.

Interoperable

We play nice with everyone. FirstSpirit is highly interoperable within any DX ecosystem with our flexible microservices architecture and API-driven interoperability, enabling rapid deployment and innovation.

Crownpeak is regarded as offering an agile, architecturally flexible platform with shorter time to value and strong interoperability with adjacent technologies.”

Gartner, Gartner 2021 Magic Quadrant for DXP

GROHE Case Study

See how GROHE is taking digital experiences to the next level across 60+ websites globally

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An innovative platform for your unique business strategy

The FirstSpirit DXP helps you build a digital experience ecosystem that is 100% tailored to your company's business strategy for a digital experience edge.

Our hybrid headless CMS and CaaS allows you to deliver content-as-a-service in milliseconds to any device, yet still have front-end preview AND edit capabilities.
Use our microservices architecture to seamlessly integrate new technologies into your tech stack and future-proof your digital experience ecosystem.
Jumpstart your implementation with our FirstSpirit Experience Accelerator and launch in weeks, not months or years.
Personalize all aspects of your customer's journey with AI-powered personalization.
Easily create snippets of channel-specific content using our FragmentCreator UI.

We wanted to build a digital experience platform to suit our company’s global business needs, and FirstSpirit helped us accomplish that. The modular nature of the platform gave us the flexibility we needed to build a best-of-breed DX platform that greatly reduces development time while accelerating time to value.

Carlos Carvalho, Global Head of Websites for GROHE

Learn more about the FirstSpirit Digital Experience Platform

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Blog Post

What is a Digital Experience Platform and Why Should You Care?

In order for companies to tap into the power of experience as a differentiator, they will need to meet very demanding customer expectations. But what is a DXP?

Micro-Segmentation: The Future of Personalized Digital Experiences

Understanding your customers is critical to success and the best way to do that is through micro-segmentation—a far more granular segmentation approach that leads to highly personalized experiences that compel customers to action.

New Digital Experience Ecosystem Assessment Tool

Assess the health of your digital experience ecosystem with this new tool and get an instant report that compares your results against benchmark results.

Assess your system now...