With the ever increasing shift to digital rises the importance of the digital experience. Having the best digital experience is critical to success and marketers need to increase the effectiveness of their overall digital presence. Read this new Gartner report titled “Understand and Deliver the Best Next Digital Experience” and learn:
- How increased customer expectations are driving more diverse content
- Why the need for multiexperiences is forcing provisioning for a single source of truth
- That experience is becoming a competitive differentiator, and therefore new technologies must be fully exploited
Gartner Understand and Deliver the Best Next Digital Experience, Mick MacComascaigh, Irina Guseva, 22 May 2020.
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