Thank you for your interest in guest blogging for the e-Spirit blog! Guest posts are a great way for us to educate our audience on topics we cover ourselves--such as content management, digital experience, and so on--or, topics relating to our industry that we don’t normally cover. What’s in it for you? You get the chance to capture our audience’s attention as well. Guest posts from industry influencers, content marketers, partners, friends and colleagues are welcome.
Below are a few things to keep in mind when submitting ideas for the e-Spirit blog. Please read this thoroughly before reaching out to us. To submit your idea, send an email pitch to unruh@e-Spirit.com.
What topics should you write about?
Our blog focuses on all things related to content management systems (CMS) and digital experience platforms (DXP). That’s a wide target, I know. Personalization, artificial intelligence, B2B and B2C e-commerce, omnichannel, digital marketing ecosystems--these are the things that keep us up at night. More tech-focused topics too, such as the building blocks of an agile CMS or DXP.
Our audience mainly consists of digital marketers, e-commerce marketers, manufacturing marketers, developers and IT professionals that work for mid-to-large global organizations.
Our readers enjoy reading about things like:
Omnichannel marketing strategies, best practices & tactics
Digital marketing strategies, best practices & tactics
Content management strategies, best practices & tactics
Personalization strategies, best practices & tactics
Increasing ROI and ARPU
B2B and B2C e-commerce
Blog post topics:
We have a long list of ideal topics we would like guest bloggers to write about, so if you want some topic ideas, reach out to unruh@e-Spirit.com.
Please submit your topic and an outline for approval prior to submitting your post to unruh@e-Spirit.com. Once approved, you can submit your draft for review.
We’re looking for original content that’s well written and typo free.
We like our posts to go in-depth into a topic, so aim for 800-1500 words but be concise. We don’t want superfluous text just for the sake of word count.
Posts should be written in e-Spirit’s writing style. Friendly, informal, and humor is welcome.
Feel free to include links to your blog posts without being too self-promotional. We’re looking primarily for non ego-centric content.
We reserve the right to edit your content, but promise to give you the courtesy of a final look prior to publication.
We love blog posts to link back to our own non ego-centric posts.
We love it when you cite industry influencers and link to their blogs.
Images, quotes, data points and bullets are encouraged. Please include at least one high res image, chart or graph in posts.
Please ensure that proper attribution is given to all pictures, data and other content that was not created by you.
Avoid big blocks of text. We prefer you break up text with bullets, lists, images, charts, graphs, call-out quotes, etc.
We love tweetable quotes so please make recommendations on tweetable content.
You own the copyright to your content, but e-Spirit reserves the right to use your content in other pieces of content, with proper attribution.
Please submit a short bio (two to three sentences), head shot, social media handles and your email address.
We will share your post via email and social media, and promote it via ads (at our discretion).
We like all the shares we can get so please feel free to share!
That about covers it! If you have any questions please email Heidi Unruh at unruh@e-Spirit.com. It may take a day or two to respond, but we’ll get back to you ASAP!