Content Solutions for the Retail Industry

Crownpeak is the leading hybrid CMS vendor for creating exceptional digital experiences online or in-store. Our integration with the world’s leading commerce platforms can help influence buying behavior and turn your customers into lifelong fans.


Create content-rich online stores with ease

TSI talks about working with FirstSpirit

Commerce platforms alone won't deliver the type of experiences shoppers expect, whether it’s online or in-store. These platforms require significant time and dependence on developers to add the content that makes your product catalog come alive. True engagement comes only when content management and commerce platforms are working together strategically.

The FirstSpirit Digital Experience Platform enables content-driven commerce experiences that deepen engagement and create lifelong customers. The best part is: no coding is required.


We realized we needed to modernize our technology stack to get a unified view of the customer so we could make product content more engaging, and e-commerce experiences more relevant, and FirstSpirit helped us accomplish that.

Carlos Carvalho, Global Head of Websites

The world's most iconic retailers use FirstSpirit for a Commerce Edge. Here are just a few...


Convert visitors with shoppable, content-driven experiences

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See the FirstSpirit Hybrid CMS for Commerce in Action


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Content-Driven Commerce

Crownpeak's hybrid CMS enables you to create and deliver inspiring content within your commerce platform without any coding, resulting in greater engagement and higher ARPU.

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Digital Signage

Optimize the in-store experience with interactive digital signage that bridges the gap between the physical and digital worlds.

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Dynamic Content Experiences

Easily create dynamic content, such as interactive images and shoppable videos, directly within your online stores that will increase engagement and influence buying behavior.

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Enterprise-Class Globalization & Localization

Ensure brand consistency across multiple regions, sites and languages to support local marketing efforts and global business objectives.

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Personalized Content Delivery

Use Crownpeak's Intelligent Content Engine (ICE) to deliver personalized, relevant content that differentiates your brand and compels customers to action through the power of AI.

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Omnichannel Marketing

Deliver connected digital experiences on websites, mobile applications (PWAs), conversational platforms, IoT devices or other channels using Touchpoint Editing to boost B2B or B2C sales, and online and in-store.


See our SAP Commerce Cloud integration in action.

The FirstSpirit CMS extends rich online store functionality with certified integrations to the world’s leading commerce platforms such as Salesforce Commerce Cloud, SAP Commerce Cloud, IBM Websphere, Spryker and many others. Our SaaS/Cloud offering helps you provide content-rich, personalized e-commerce experiences anytime, anywhere using your e-commerce system of choice for B2B, B2C or B2B2C scenarios.


Proven integrations with leading commerce suites

  • Salesforce Commerce Cloud: The first enterprise-class CMS to be fully certified by Salesforce Commerce Cloud and winner of the e-commerce "Demo Jam".
  • SAP Commerce Cloud: FirstSpirit extends SAP's online store functionality by providing content-rich, personalized digital experiences anytime, anywhere in both B2C and B2B scenarios.
  • IBM WebSphere Commerce: The first CMS provider listed as "Ready for IBM Commerce" and we a proud recipient of an IBM BestSeller Award in “Independent Software Vendor – Smarter Commerce" category.
  • Further Integration options are available for e-commerce solutions from BigCommerce, commercetools, Oracle ATG, Spryker, Informatica, Intershop, Shopify, and others.


Discover how our hybrid CMS can help you deepen customer engagement.

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Learn more about content-driven commerce