Turning Digital Content Into Revenues
The Internet of Things and the growing number of channel touchpoints is challenging marketers tasked with delivering seamless omnichannel experiences. The question is whether it will present a burden or a tremendous revenue opportunity.
Read this article and learn:
- Why the proliferation of channels and content can wreak havok on marketing organizations
- How delivering personalized content to customers in real time is the key to omnichannel success
- How to deliver content wherever it is needed--across all channels--simultaneously and dynamically