The FirstSpirit DXP: Inspiring Digital Experiences at Scale

The FirstSpirit Digital Experience Platform (DXP), offered through a SaaS or on-premises model, helps you engage customers and accelerate time to revenue with personalized, content rich digital experiences anytime, anywhere. The FirstSpirit DXP includes a hybrid (headless+) CMS, AI-driven personalization and omnichannel marketing capabilities. Savvy marketers rely on FirstSpirit for personalized and synchronized content delivery across all channels to differentiate their companies and turn their customers into lifelong fans.


Easy to Use

Our legendary usability empowers non-technical users to easily and intuitively manage content—without using HTML or valuable developer resources.



Differentiate your company and compel your users to action with personalized, content-driven experiences; all enabled by smart, data-driven decisions.


Enterprise Class

The FirstSpirit DX Platform was built for global businesses needing to simplify complex, distributed environments, in the cloud or on premises.



Deliver content-rich experiences that you can edit in-context on any channel with FirstSpirit's hybrid CMS with headless capability and AI-driven personalization.



While others claim deep CMS integration with leading commerce platforms, we actually have them. Add promotional banners, product teasers, shoppable images and videos, and user-generated content for an e-commerce edge.



We play nice with everyone. FirstSpirit is highly interoperable within any DX ecosystem with our flexible microservices architecture and API-driven interoperability, enabling rapid deployment and innovation.

GROHE Case Study

See how GROHE is taking digital experiences to the next level across 60+ websites globally

Download the Case Study

Content Managment with e-Spirit

An innovative platform for your unique business strategy

The FirstSpirit DXP helps you build a digital experience ecosystem that is 100% tailored to your company's business strategy for a digital experience edge.

  • Our hybrid CMS (headless+) allows you to deliver content as-a-service in milliseconds to any device, yet still have front-end preview AND edit capabilities.
  • Use our microservices architecture to seamlessly integrate new technologies into your tech stack and future-proof your digital experience ecosystem.
  • Jumpstart your implementation with our Starter Packages and launch in weeks, not months or years.
  • Empower your non-technical team to easily deliver inspiring content with our Omnichannel Manager's in-context editing and on demand UI.
  • Personalize all aspects of your customer's journey with the power of machine learning.
  • Easily create snippets of channel-specific content using our FragmentCreator UI.

We wanted to build a digital experience platform to suit our company’s global business needs, and FirstSpirit helped us accomplish that. The modular nature of the platform gave us the flexibility we needed to build a best-of-breed DX platform that greatly reduces development time while accelerating time to value.

Carlos Carvalho, Global Head of Websites for GROHE
Carlos Miguel Carvalho - Global Head of Websites

Learn more about the FirstSpirit Digital Experience Platform

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